How Travala Reached $100 Million in Revenue

The Milestone: A Significant Leap in Growth

The cryptocurrency travel agency Travala has achieved a remarkable milestone by hitting $100 million in gross annual revenue. This remarkable achievement reflects a significant growth spurt from $59.6 million in 2023 to $60.5 million in 2022, with the current year’s performance also surpassing expectations.

The Journey to $100 Million

The company’s journey to this milestone began in 2017 when Travala was founded as a travel booking platform designed to revolutionize the industry by integrating blockchain technology. Initially operating on the NEO blockchain and later migrating its platform to the Binance Chain in December 2019, Travala has seen its annual revenue grow exponentially over the years.

Early Growth and Market Impact

In 2020, when the cryptocurrency market was experiencing a bull run, Travala reported an annual revenue of approximately $4.4 million, reflecting strong demand for travel services in the crypto space. The bull market of 2021 saw this number surge to $41 million, driven by increased interest in blockchain-embedded travel solutions.

Token Performance: AVA and Bitcoin

Travala’s native token, AVA (AVA), reached an all-time high of $6.45 in April 2021 before dropping below $2.00 by December 2021. By late 2023, the AVA token was trading at approximately $0.70, up around 19% over the past year, as per CoinGecko’s data. This fluctuation in token value underscores the dynamic nature of cryptocurrency markets and the importance of strategic asset management for platforms like Travala.

Reaching $100 Million: A Catalyst for Future Growth

The achievement of $100 million in gross annual revenue is a testament to Travala’s robust growth trajectory, supported by its innovative approach to travel services and cryptocurrency integration. This milestone not only highlights the company’s financial success but also positions it as a leader in the rapidly evolving cryptocurrency travel space.

The Future: Enhanced Financial Stability with Bitcoin and Ava Reserve

To ensure long-term stability and scalability, Travala has recently announced the launch of a Bitcoin and AVA reserve, providing a secure foundation for its financial operations. This reserve will be utilized to support various initiatives, including strategic investments in emerging technologies, expansion into new markets, and enhanced security measures for user transactions.

Journey to $100 Million: Key Highlights

  • 2017: Travala is founded with blockchain technology as the cornerstone of its platform.
  • 2019: Migrates from NEO to Binance Chain, marking a significant step in its technological evolution.
  • 2020: Reports annual revenue of approximately $4.4 million during the bull market phase.
  • 2021: Bull market surge leads to an increase in annual revenue to $41 million.
  • 2023: AVA token performance reflects market volatility, with a drop from $6.45 to below $2.00 by December 2021 and a year-end trading price of approximately $0.70.

Conclusion: A Milestone Achieved Through Innovation and Adaptability

The achievement of $100 million in gross annual revenue is a result of Travala’s relentless innovation, strategic token management, and adaptability to market changes. With its Bitcoin and AVA reserve now operational, the company is poised to capitalize on future growth opportunities while maintaining financial stability.


This article provides an overview of Travala’s journey to achieving $100 million in gross annual revenue, highlighting key milestones, token performance, and future plans. For more detailed insights into the company’s operations and strategies, refer to the full article below.